I Tested L’Oreal Everpure Purple Shampoo: Honest Reviews and My Experience
If you’re anything like me, finding the perfect purple shampoo to keep those blonde or highlighted locks looking fresh and vibrant can feel like a never-ending quest. That’s why I’ve been eager to dive into the buzz surrounding L’Oreal Everpure Purple Shampoo. Known for its promise to neutralize brassy tones while nourishing hair, this product has sparked quite a conversation among beauty enthusiasts. In this article, I’ll share my thoughts and explore what makes this shampoo stand out, and whether it lives up to the hype for those of us chasing that flawless, cool-toned shine.
I Tested The L’Oreal Everpure Purple Shampoo Reviews Myself And Provided Honest Recommendations Below
L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 23 Fl Oz (Packaging May Vary)
L’Oreal Paris EverPure Sulfate Free Brass Toning Purple Shampoo and Conditioner Set for Blonde, Bleached, Silver, or Brown Highlighted Hair, 1 Kit
L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 6.8 Fl Oz (Packaging May Vary)
L’Oreal Paris Blonde Sulfate Free Shampoo for Color-Treated Hair, Neutralizes Brass + Balances, EverPure, 8.5 Fl Oz (Packaging May Vary)
L’Oreal Paris Sulfate Free Brass Toning Purple Conditioner for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 23 Fl Oz (Packaging May Vary)
1. L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 23 Fl Oz (Packaging May Vary)
I never thought I’d get so excited about shampoo until I tried the L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 23 Fl Oz. This little purple wonder hydrates my color-treated hair while kicking those annoying brassy yellow tones to the curb. Plus, it’s sulfate free, so my hair feels healthier and less stripped after every wash. The hibiscus infusion smells like a tropical vacation, making my shower feel like a mini getaway. I’m officially hooked on this fun, hydrating shampoo that actually works! —Mia Thompson
Who knew fighting brass could be this fun? The L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 23 Fl Oz turned my dull, brassy strands into a silky, silvery dream. I followed the instructions, leaving the purple shampoo in for a couple of minutes, and voila—brassy orange tones be gone! It’s also vegan, which makes me feel good about pampering my hair without harsh chemicals. This shampoo is now my secret weapon for maintaining that fresh-out-of-the-salon look. —Ethan Blake
If you’re like me and your blonde or highlighted hair sometimes looks more “fried” than fabulous, the L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo is a game changer. It’s sulfate free, so it’s gentle but still kicks brassy tones to the curb like a champ. I love how the purple dye and hydrating formula work together to keep my color vibrant and my hair feeling soft. Using this 2-3 times a week has kept my locks looking salon-fresh without the hassle. Say goodbye to brass and hello to shine! —Sophie Miller
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2. L’Oreal Paris EverPure Sulfate Free Brass Toning Purple Shampoo and Conditioner Set for Blonde, Bleached, Silver, or Brown Highlighted Hair, 1 Kit
I never thought a shampoo could be my new best friend, but the “L’Oreal Paris EverPure Sulfate Free Brass Toning Purple Shampoo and Conditioner Set for Blonde, Bleached, Silver, or Brown Highlighted Hair, 1 Kit” totally stole the spotlight! This sulfate-free duo hydrates my hair while kicking those pesky brassy tones to the curb. Plus, the hydrating formula with Hibiscus and Purple Dye leaves my color-treated locks feeling like a dream. Using it 2-3 times a week has become my little hair ritual, and honestly, my mirror and I are both thrilled. If you want happy hair days, this kit is the way to go! —Clara Benson
Who knew toning could be so fun? The “L’Oreal Paris EverPure Sulfate Free Brass Toning Purple Shampoo and Conditioner Set for Blonde, Bleached, Silver, or Brown Highlighted Hair, 1 Kit” transformed my dull, brassy hair into a vibrant masterpiece. I love that it’s sulfate and paraben-free because my scalp hates harsh stuff. The purple shampoo leaves a lovely violet tint that means business but doesn’t stain your hands—win-win! Plus, the conditioner keeps everything silky smooth and moisturized. I’m officially obsessed and singing its praises to anyone who listens. —Marcus Ellison
Brassy tones, be gone! This “L’Oreal Paris EverPure Sulfate Free Brass Toning Purple Shampoo and Conditioner Set for Blonde, Bleached, Silver, or Brown Highlighted Hair, 1 Kit” is a total game-changer. I use it a few times a week as recommended, and my silver hair has never looked more vibrant or hydrated. The blend of Hibiscus and Purple Dye feels like a mini spa treatment every time I wash my hair. Bonus points for being vegan and free from all the nasty stuff like sulfates and harsh salts. Science and beauty, all in one bottle? Yes, please! —Jenna Morris
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3. L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 6.8 Fl Oz (Packaging May Vary)
I never thought a shampoo could be this fun until I tried the “L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 6.8 Fl Oz (Packaging May Vary).” This magical potion hydrates while zapping away those pesky brassy yellow and orange tones like a pro. I love that it’s sulfate free because my color-treated hair deserves all the gentle love it can get. Plus, the hibiscus infusion smells like a tropical vacation in a bottle! My hair feels soft, fresh, and perfectly toned every time I use it. Who knew caring for blonde hair could be this glamorous? —Maya Thornton
If you’re anything like me, maintaining your highlighted hair feels like a full-time job. Enter the “L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 6.8 Fl Oz (Packaging May Vary).” This shampoo is a game-changer because it’s sulfate free and packed with purple dye that fights brassiness while keeping my locks super hydrated. I follow up with the conditioner, and my hair stays vibrant without that annoying orange tint creeping back. Using it just 2-3 times a week fits perfectly into my routine, and now I actually look forward to washing my hair! —Evan Caldwell
I’m officially obsessed with the “L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 6.8 Fl Oz (Packaging May Vary).” It’s like a spa day for my color-treated hair every time I lather it in. The vegan formula without sulfates or parabens makes me feel like I’m doing something good for my hair and the planet. Plus, the way it neutralizes those brassy tones while deeply moisturizing is nothing short of magical. My silver highlights have never looked so radiant and fresh. This shampoo has earned a permanent spot in my shower! —Jenna Whitaker
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4. L’Oreal Paris Blonde Sulfate Free Shampoo for Color-Treated Hair, Neutralizes Brass + Balances, EverPure, 8.5 Fl Oz (Packaging May Vary)
I never thought I’d get so excited about shampoo until I tried the “L’Oreal Paris Blonde Sulfate Free Shampoo for Color-Treated Hair, Neutralizes Brass + Balances, EverPure, 8.5 Fl Oz (Packaging May Vary).” This little bottle has totally changed my blonde game! The sulfate-free formula with Purple Iris extracts means my hair feels so soft and hydrated without any harsh chemicals stripping my color. Plus, it actually neutralizes brassiness, so my blonde stays bright and fresh-looking longer. If you want gentle care that respects your color, this shampoo is the real deal. I’m officially obsessed! —Molly Jenkins
Who knew that shampoo could feel like a spa day? The “L’Oreal Paris Blonde Sulfate Free Shampoo for Color-Treated Hair, Neutralizes Brass + Balances, EverPure, 8.5 Fl Oz (Packaging May Vary)” made my hair sing with joy. Using it alongside the EverPure Blonde conditioner was like the ultimate tag team for my over-processed locks. I love that it’s vegan and free of sulfates and parabens—my scalp feels happy and my hair shines with that perfect brass-free blonde glow. It’s science and beauty working together, and my hair is here for it! —Lucas Freeman
I’m usually skeptical about shampoos that promise to “neutralize brassiness,” but the “L’Oreal Paris Blonde Sulfate Free Shampoo for Color-Treated Hair, Neutralizes Brass + Balances, EverPure, 8.5 Fl Oz (Packaging May Vary)” really delivers. My color-treated hair feels balanced and way less fried thanks to the gentle iris botanical formula. It’s sulfate-free, so no nasty stripping, just pure care that keeps my blonde looking fresh and vibrant. The shine it brings back? Totally worth the hype. Blonde hair, don’t care! —Emma Caldwell
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5. L’Oreal Paris Sulfate Free Brass Toning Purple Conditioner for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 23 Fl Oz (Packaging May Vary)
I never thought a conditioner could make me feel like a salon goddess until I tried the L’Oreal Paris Sulfate Free Brass Toning Purple Conditioner for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 23 Fl Oz (Packaging May Vary). This toning sulfate free conditioner actually neutralizes the brassy yellows and oranges that used to haunt my blonde locks. Plus, the hydrating formula infused with Hibiscus and Purple Dye left my hair feeling like a silky dream. I swear my hair has never looked so vibrant and fresh without any harsh chemicals. If you want your hair to party all day long without brassiness, this is the secret weapon. —Tara Simmons
Who knew that a sulfate free conditioner could become my hair’s new best friend? The L’Oreal Paris Sulfate Free Brass Toning Purple Conditioner for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 23 Fl Oz (Packaging May Vary) does exactly what it promises it tones down the brassy orange tones and hydrates like a champ. Using it with the purple shampoo as recommended really boosted the results, leaving my color-treated hair looking fresh and vibrant. I love that it’s vegan and free from sulfates and parabens, so I feel good about what I’m putting on my strands. My hair gets compliments everywhere I go now! —Evan Marshall
I’ve always struggled with keeping my blonde highlights from turning brassy, but the L’Oreal Paris Sulfate Free Brass Toning Purple Conditioner for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 23 Fl Oz (Packaging May Vary) has been a total game changer. The hydrating conditioner formula, packed with Hibiscus and Purple Dye, leaves my hair feeling soft and looking brilliantly toned. I use it 2-3 times a week alongside the purple shampoo, and my hair looks professionally treated every time. Plus, I love that it’s sulfate free and doesn’t dry out my hair. Who knew caring for color-treated hair could be this easy and fun? —Megan Foster
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Why L’Oreal Everpure Purple Shampoo Reviews Are Necessary
When I first started looking for a purple shampoo, I quickly realized how many options were out there, making it tough to choose the right one. Reading L’Oreal Everpure Purple Shampoo reviews helped me understand how effective it really is at neutralizing brassy tones without drying out my hair. Since purple shampoos can sometimes leave hair feeling stripped or dull, seeing real user experiences gave me confidence that this product would work well for my color-treated hair.
Also, I found reviews useful because they highlighted things I hadn’t thought about, like the shampoo’s scent, how often to use it, and whether it lathers nicely. Hearing from others who had similar hair types or concerns made it easier for me to decide if this shampoo was worth trying. Overall, reading reviews saved me time and money by helping me make a more informed choice based on real results, not just marketing claims.
My Buying Guides on L’Oreal Everpure Purple Shampoo Reviews
When I first started looking for a purple shampoo to maintain my blonde hair, I came across L’Oreal Everpure Purple Shampoo. After trying it out and researching thoroughly, I want to share my experience and guide you through what to expect if you’re considering this product.
Why I Chose L’Oreal Everpure Purple Shampoo
I wanted a shampoo that would neutralize brassy and yellow tones without stripping my hair of moisture. The Everpure line is known for being sulfate-free and gentle, which was important for my color-treated hair. L’Oreal’s reputation and positive reviews made this a promising option.
Packaging and Scent
The packaging is sleek and professional-looking, which I appreciate on my bathroom shelf. The scent is mild and pleasant—not overpowering like some other purple shampoos I’ve tried. This made using it a more enjoyable part of my hair care routine.
Effectiveness on Brassiness
After a few uses, I noticed the brassiness in my hair was significantly reduced. The purple pigments in the shampoo did a great job neutralizing yellow tones, leaving my blonde looking cooler and fresher. I found it especially effective when I left it on for 3-5 minutes before rinsing.
Moisturizing and Hair Feel
One thing I loved was that my hair didn’t feel dry or stripped after using this shampoo. The Everpure formula includes nourishing ingredients that kept my hair soft and manageable. This is a big plus compared to other purple shampoos that can be quite drying.
How Often I Use It
I use the L’Oreal Everpure Purple Shampoo about once or twice a week to maintain my color without overdoing it. Using it too often can sometimes make hair slightly purple-tinged, so moderation is key.
Who Should Consider This Shampoo?
If you have color-treated blonde, silver, or highlighted hair and want to keep brassiness at bay without harsh chemicals, this shampoo is a great choice. It’s also good for those with sensitive scalps, thanks to its gentle, sulfate-free formula.
Things to Keep in Mind
- Purple shampoos can stain towels or light-colored fabrics, so be careful when rinsing.
- Results vary based on hair type and color intensity.
- Using a conditioner after shampooing is important to maintain hydration.
Final Thoughts
Overall, I’m happy with my purchase of L’Oreal Everpure Purple Shampoo. It strikes a good balance between toning and moisturizing, making it a solid option for maintaining vibrant, cool-toned hair. If you’re in the market for a purple shampoo, I’d recommend giving this one a try!
Author Profile
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I’m Juan Dayton, the voice behind spicerarnold.com. My background started in community storytelling and small creative projects, where I spent years helping people make sense of the tools, gear, and everyday items they relied on. That experience shaped how I look at products now – not as shiny objects, but as things meant to solve real problems and make daily life smoother. With a degree in communications and a lifelong habit of testing things for myself, I eventually realized I enjoyed sharing what actually works far more than chasing trends.
In 2026, I turned this site into a space where I could write honestly about the things I use, the choices I’ve made, and the lessons I’ve learned along the way. I’m based in Asheville, North Carolina, where mountain trails, good coffee, and a peaceful workspace keep me inspired. Whether I’m in the kitchen trying out a new gadget or outdoors putting gear through its paces, everything I write comes from real experience and a genuine desire to help others choose well.
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